Farm workers are the single largest expense on many farms, costing from 25% to 75% of a crop’s value. And that assumes you can find them. The farm labor shortage is so severe that even smaller producers are investing in technology, an expense that was off the table...
Marjorie Valin
Don’t Kill the Goose that Lays the Golden Egg
What to cut and not cut from digital budgets in a downturn Budget cuts are a reality in an economic downturn, but indiscriminate cuts in the wrong areas could kill the Goose that Lays the Golden Eggs. One of the greatest risks for agribusinesses is cutting back on a...
Farming: Not the Easiest Job to Do–or Get
Lyle Drees did not want his son to stay on the family farm. He knew the struggles his son would face if he followed in his footsteps and urged him to look at a more stable career. One that offered the financial security farming cannot. It was time, he told his son, to...
The Evolution of E-Luminate: Syngenta’s Seed Selection Platform
Seed selection is one of the most important decisions a farmer makes. Even if farmers do everything else right, planting the wrong hybrid or variety on their fields can reduce yields and eliminate their profits. Selecting seeds that improve yields requires the ability...
Skyward Apps Expands Developer Training on Software Security Risks
Skyward Apps, a top-tier agriculture technology firm, has taken added steps to protect client applications by putting its software engineers through training on the current top software security vulnerabilities. Skyward’s additional training comes amidst a sharp...
Who Will Benefit from Ag Data’s Competitive Advantage?
Gone are the days when retailers could compete on selling seeds, equipment and crop protection products. In 2022, the competitive advantage will go to advisors who know how to help farmers benefit from their on-farm data. For farmers and advisors, data offers...
Custom Software? It’s the Way You Compete
If your business has any intention of remaining competitive, your organization must be able to adapt to rapidly moving markets. That used to mean paying for market and competitive intelligence from the same research companies your competitors used. Software has...
Skyward App Company Appoints New CEO and CTO
Management change positions Skyward for growth in key markets Columbia, MD--The Skyward App Company (Skyward), a specialist in complex software and data integrations, has appointed Katherine (Kat) Crawford as CEO to replace Nick Elliott, who assumes the first CTO...
Skyward App Company Reaches 10-year Milestone
Agriculture’s digital transformation drives growth of Maryland company Columbia, MD--The Skyward App Company (Skyward) has reached a milestone that 90% of startups do not: a 10-year anniversary. Founded in April 2011, the Columbia, Maryland company is a...
Connecting Data Sources for Sustainability
Sustainability may be agriculture’s biggest buzzword, but there’s a new sense of urgency. Everyone along the supply chain recognizes the need for data harmonization to grow more food, feed more people and slow climate change. For farmers to improve soil health,...