The Digital Frontlines Blog
Risks in Merging Drone and Satellite Data
Big Picture, Hidden Risks Who isn’t awed by the vivid clarity of drone imagery? With ultra-high resolution, multispectral imagery, you can spot an aphid on a soybean leaf well before those pests are well established. What drone imagery can’t do is provide a complete...
APIs: Ushering in a New Age of Complexity
APIs: “Anyone can build an app with these things!” Last week I was chatting with a friend about the sheer scope of apps available on every app store these days. When smartphones were still in their infancy, I remember someone making a mint on an app that made...
Custom Software? It’s the Way You Compete
If your business has any intention of remaining competitive, your organization must be able to adapt to rapidly moving markets. That used to mean paying for market and competitive intelligence from the same research companies your competitors used. Software has...
Interim Solutions to Agriculture’s Rural Connectivity Problem
Rural America has an internet access problem, and for the foreseeable future, it will continue to be reality for growers and ranchers in remote areas. While rural connectivity is improving, a 2019 report found that 25% of farms cannot get online. Without access,...
AgTech: The Shortcomings of Big Data
In AgTech, big data means collecting everything. The temperature of the air as you plant, the moisture of the kernel as you harvest, the exact coordinate of each weed you find; it all gets absorbed into the digital cloud, analyzed, and processed. The end result is...
Connecting Data Sources for Sustainability
Sustainability may be agriculture’s biggest buzzword, but there’s a new sense of urgency. Everyone along the supply chain recognizes the need for data harmonization to grow more food, feed more people and slow climate change. For farmers to improve soil health,...