After 20 years developing digital solutions, I have concluded that companies are ill-served following the conventional software product development process. Bringing in a development team at the point of implementation is rolling the dice. Inevitably something is...
Data Integration
Farm Data: Catalyst for Agribusiness in 2023
New rules to compete and comply. In agribusiness, data insights define who leads the market and who follows, making it the single greatest catalyst driving competition and change. In 2023, farm data will become more than a competitive issue, as new FDA rules...
Want to Realize the Value of Data Faster? Glean Insights from Existing Data
Every point along the agricultural supply chain stands to benefit from data. From farmers looking to increase their yields to equipment manufacturers looking to improve products, data is essential to gaining a competitive edge. Agribusinesses in particular have a...
Who Will Benefit from Ag Data’s Competitive Advantage?
Gone are the days when retailers could compete on selling seeds, equipment and crop protection products. In 2022, the competitive advantage will go to advisors who know how to help farmers benefit from their on-farm data. For farmers and advisors, data offers...
Risks in Merging Drone and Satellite Data
Big Picture, Hidden Risks Who isn’t awed by the vivid clarity of drone imagery? With ultra-high resolution, multispectral imagery, you can spot an aphid on a soybean leaf well before those pests are well established. What drone imagery can’t do is provide a complete...
AgTech: The Shortcomings of Big Data
In AgTech, big data means collecting everything. The temperature of the air as you plant, the moisture of the kernel as you harvest, the exact coordinate of each weed you find; it all gets absorbed into the digital cloud, analyzed, and processed. The end result is...
Connecting Data Sources for Sustainability
Sustainability may be agriculture’s biggest buzzword, but there’s a new sense of urgency. Everyone along the supply chain recognizes the need for data harmonization to grow more food, feed more people and slow climate change. For farmers to improve soil health,...
Beware of these 5 Pitfalls with System Integration Services
The riskiest problems are those you don’t know to expect, and system integration services are rife with pitfalls that pose risks for the unprepared or inexperienced IT team. To save you from making the kind of mistakes that can derail your systems integration, we’re...